Operation of personalized gifts small household appliances business, have become popular. According to the China Commercial Federation and other departments during the first half of the consumer goods market released statistics show: at present, China's small household appliance market is 10% to 14% per year growth rate, operation of personalized gifts small household appliances business, has become a household electrical appliance market new profit point of growth.
Small household electrical appliances " big market, small investment, high return "
Small household electrical appliances in daily life to replace manual operation in some detail, is the people material life substantially improve the product, is a kind of modern life taste. Advocacy fashion personality of small home appliances, with its novel design, beautiful color, attractive designs, highly housewife and single, children 's favorite.
At present, some developed countries the average household has small household electrical appliances in our country 30-40, an average of only a few pieces, " developed countries today, is our tomorrow " puncture a fallacy with one remark the small household electrical appliances market development trend. China's public power industry market is mature with each passing day, competition is unusually intense, generally entered the era of meager profit, especially "the United States ", " Su Ning " and other home appliances giant big price war, some businessmen and manufacturers have entered the limelight billow needle. Some dealers sell color television to still be inferior to selling a pair of antennas to profit more, excessive investment and almost " miserable intense" competition is the investors have to face reality. China's small household electrical appliances profit maintains in 30 ~50%, the " big market, small investment, high return " phenomenon, let everybody electric industry is far behind.
Brand quality service market of small home appliance accelerates towards normalization
In recent years, small household electrical appliances to be "more specifically ", " better ", "finer " advantage to win the hearts of all. As people consumption level enhancement, the increasing diversification of demand, small household appliance market has become a household electrical appliance market " Imperial Garden ", together with a variety of favorable factors stimulating, make small home appliance gradually bid farewell to " without card", "low ", " price " of the original appearance, accelerates towards normalization.
Along with our country town dweller income increases and the life quality promotion, business personality of small household electrical appliances enterprise need three necessary conditions has, want to seize opportunity, by appropriate means of marketing, activation of this potential market, foreground is very considerable. Experts predict, China's home appliance market, the next step is to individual appliances spring, its thousands of billion market space by many economists known as the industry of our country home appliance "the last one " ".
Holiday gift promotion new " johnson "
With the improvement of living standards, people leisure consumption and holiday spending is rising with each passing day, part of the " Yang Festival " is also a respected, five one, eleven, new year's day, spring festival since Needless to say, " Valentine's Day ", " Christmas ", " mother's Day ", " father's Day " more popular. China is a state of ceremonies, every day there will be a " gift " to send gifts, will pay attention to its unique vision, taste unique. Mini small household electrical appliances is the best feature of taste, fashion, health, practical ... ... , pay attention to product of new, strange, special, pay attention to product design and appearance of color, pattern novel personality. The old man shaver, massager; lovers to send mini washing machine, mini refrigerator; married to send mini audio, coffee machine; the leadership of your shoe polisher; friend to send breakfast machine ... ... Different objects of different options, mini small household electrical appliances in the increasingly rich gifts market to sing leading role.
Like a red rose mini washing machine, small clothes washed immediately, family clothes wash separately, children clothing, wash machine weighing only 5 pounds, capacity 2KG, lovely shape, transparent window cover all at one glance, washing process. Price only 200 yuan, plus exquisite gift packaging, regardless of Valentine's Day gift for single she, children's Day gifts for children, given to her mother, or as a birthday gift for friends, are a good choice.
In addition, the festival often is each businessman - product opportunity, shrewd businessmen will choose a variety of promotional gifts to attract customers. A good gift often can greatly promote the sales of businesses, such as Beijing Yajuxiu bed goods brand has " tricks", the summer off-season staged a bed " off-season not weak " show, the national chain stores unified launched the "buy bed goods sent mini washing machine movable. The results of sales performance steadily improved, even partial area sales broke through the usual season sales, business bent over laughing, customer happy.
Operation of personalized gifts small household appliances business, business law trend. Mini type electrical appliances, become one of the most sought after target, benefit natural rising. Join the small household electrical appliances industry, wealth is no limit.